Fashion Mile

December 23, 2010

Daisy Fuentes to Launch New Fragrance

Filed under: 1 — Tags: , , , — fashionmile @ 11:42 am

Daisy Fuentes is set to launch her sixth and sexiest fragrance since 2006 and it goes by the name of Mysterio.

“This is meant to be the sexy, mysterious scent, so it is a little more nighttime. It’s a warm, sophisticated oriental musk, in keeping with that sexy positioning,” said Fuentes at an event for the scent which will be available exclusively at Kohl’s.

According to WWD, Karyn Khoury, senior vice president of corporate fragrance development at the Estée Lauder Cos., developed the fragrance with Fuentes and Firmenich. Top notes include plumeria, freesia and osmanthus. There’s a heart of heliotrope, jasmine, lily and white orchid, and a drydown of ambrette seed, violet, vanilla musk and sandalwood. The 44-year-old Cuban bombshell also mentioned that she’d like to do store appearances, which she has done for many of her other products. “I get some of my best ideas from talking to consumers,” she said, noting that these interactions have inspired her to create plus-size and petite apparel. Fuentes has made quite an impression on the beauty industry with the launch of Daisy Fuentes Style Pro in 2009, a collection of nine sulfate and paraben-free hair care products created with Beautology. And she’s already launched a variety of clothing, intimates, jewelry, accessories and bedding lines for Kohl’s.


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